| Standard label: | Prepaid Advertising |
| Name: | us-gaap:PrepaidAdvertising |
| Documentation: | Amount of consideration paid in advance for advertising that provides economic benefits within a future period of one year or the normal operating cycle, if longer. |
| Object type: | cm:Concept |
| Data type: | Monetary (xbrli:monetaryItemType) |
| Period type: | As Of (instant) |
| Balance type: | Debit |
| Abstract: | false |
| Workiva Wdesk Taxonomy Analyzer: | us-gaap:PrepaidAdvertising |
| Label | Role | Language |
| Prepaid Advertising | http://www.xbrl.org/2003/role/label | en-US |
| Reference | Role | Topic |
| FASB Accounting Standards Codification 210 10 45 1 (g)(6) | http://www.xbrl.org/2003/role/exampleRef | 210 |
| Part Of Roll Up: |
| us-gaap:PrepaidExpenseCurrent |