cm:Concept: us-gaap:HealthCareOrganizationContractAcquisitionExpense
| Health Care Organization, Contract Acquisition Expense |
| us-gaap:HealthCareOrganizationContractAcquisitionExpense |
| Costs associated with marketing of subscriber contracts and member enrollments. For example, commissions paid to agents or brokers and incentive compensation based on new enrollments. Includes also salaries of the marketing director and staff, general marketing brochures, and general advertising and promotion expenses. |
| cm:Concept |
| Monetary (xbrli:monetaryItemType) |
| For Period (duration) |
| Debit |
| false |
| us-gaap:HealthCareOrganizationContractAcquisitionExpense |